New Arrivals

  • 2021 Jeep Wrangler UNLIMITED RUBICON 4X4 Sport Utility

    2021 Jeep Wrangler UNLIMITED R…

    • $61,260

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  • 2021 Jeep Wrangler SPORT 4X4 Sport Utility

    2021 Jeep Wrangler SPORT 4X4 S…

    • $31,945

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  • 2021 Jeep Wrangler SPORT 4X4 Sport Utility

    2021 Jeep Wrangler SPORT 4X4 S…

    • $31,945

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  • 2021 Jeep Wrangler SPORT S 4X4 Sport Utility

    2021 Jeep Wrangler SPORT S 4X4…

    • $38,830

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  • 2021 Jeep Wrangler UNLIMITED WILLYS 4X4 Sport Utility

    2021 Jeep Wrangler UNLIMITED W…

    • $46,280

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Schedule Your Next Service Appointment

Our Service department is staffed with the most qualified technicians ready to answer your questions and address your service needs. Use our online form to schedule an appointment or contact our service department if you have any additional questions.

Appointment Information

Service Information

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Welcome to Charlie's Jeep

When you purchase a new Jeep from Charlie's you receive the following services...

  • Free car washes for the life of your vehicle
  • 10% off accessories and labor in our service department
  • Free local shuttle service
  • Emergency lockout service within 30 miles of the dealership
  • Free state inspections on Fridays
  • Free first scheduled service appointment
  • Low cost rentals

See Us First... See Us Last.. But See Us and Save!!!

Come join the family!

For the past 28 years, Charlie's Jeep has been selling and servicing vehicles not only in Augusta and central Maine but all over the great state of Maine. Since Charlie opened his Jeep franchise in 1988, he has sold over 30,000 new and used Jeep models. We have a vast selection of new Jeep models in a wide variety of options to choose from, expert service, and affordable financing options. 


Find out why so many Rockland drivers choose to visit our family-run dealership. 

The Latest Jeep Inventory

As you look through our new inventory, you will find a broad range of body styles, trim levels, and configurations to consider. With so many options to choose from, you can find the perfect match for your driving needs around Auburn, ME. See us first, see us last, but see us and save with our high-quality inventory and exceptional customer service. 

Some of the top Jeep models that you will find in our new inventory include:

  • Cherokee
  • Wrangler
  • Renegade
  • Patriot
  • Gladiator

We offer Charlie's 10-Year/150,000-Mile Powertrain Warranty on all new models for the peace of mind that you need.

Used Inventory

Buying used is a smart way to save on your next car, and when you choose us, you can count on transparency and assurance. Not only will you find used Jeep models in exceptional condition, but we also carry popular models from other brands for even more options to choose from. You will find both pre-woned Jeep models and a number ot top brands in our used inventory. f we aren't carrying the model you were hoping for, our sales team can help you find the right car with the frre CarFinder tool.

Expert Jeep Service

Routine service crucial for maintaining your vehicle. Our service center provides affordable, precise, and speedy auto maintenance and repair to keep your vehicle running smoothly. We employ over 10 ASE certified mechanics with over 200 years of combined Jeep service experience, so no matter your parts and service needs, we here to help. 

Financing Made Easy

Auto financing can be one of the most stressful aspects of buying or leasing your next car, but with our finance center, you can enjoy a streamlined experience. With everything from online tools and resources to the help of our finance experts, you can reduce time on-site and find the perfect payment plan for your lifestyle and budget.

As part of Charlie's Motor Mall, we have the resources and connections with major lenders to find you low rates for your next car. 

Explore Our Inventory and Services

Browse our website, and if you have any questions, our team is here to help. We look forward to hearing from you!

* The advertised price does not include sales tax, vehicle registration fees, other fees required by law, finance charges and any documentation charges. A negotiable administration fee, up to $115, may be added to the price of the vehicle.

* Images, prices, and options shown, including vehicle color, trim, options, pricing and other specifications are subject to availability, incentive offerings, current pricing and credit worthiness.